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Shopify Development
Professional Shopify development including custom store design, theme development, app integration, and Shopify Plus solutions.
What's Included
- Custom Store Design
- Custom Theme Development (Liquid)
- App Integration
- Shopify Plus
- Migration Services
- Performance Optimization
- Checkout Customization
- Multi-Currency & International
Most Shopify stores use a $180 theme out of the box, install 20 apps that slow the site to a crawl, and wonder why their conversion rate is 0.8% when the industry average is 1.5–2%. The problem is almost never the product — it is the store. Slow pages, confusing navigation, a checkout that does not build trust, and product pages that answer the wrong questions all kill sales before they start.
We build Shopify stores engineered for conversion, not just aesthetics. That means custom theme development in Liquid and React/Hydrogen for performance, strategic product page architecture that answers buyer questions in the right order, a checkout flow tested for friction, and only the apps your store actually needs. We also handle the back end: ERP and inventory sync, subscription systems, multi-currency, and fulfilment integrations. Every store we launch comes with Core Web Vitals targeting 85+ on mobile — because Google uses page speed in Shopping rankings.
Exactly What You Get
Every Shopify project includes these specific deliverables. No vague scope, no hidden extras.
Custom Shopify Theme
Fully custom Liquid theme built to your brand specifications — not a modified template. Optimized for Core Web Vitals with scores targeting 85+ on mobile.
Conversion-Optimised Product Pages
Product page architecture designed to answer buyer questions in the right order: above-the-fold value proposition, social proof, feature breakdown, FAQs, and related products.
Shopify App Stack
Recommended and configured app stack covering reviews, upsells, subscriptions, email capture, and loyalty — chosen for minimal performance impact.
SEO Foundation
Structured data for products (Product schema), collection pages, breadcrumbs, XML sitemap, canonical tags, and meta tag templates.
Payment & Checkout
Payment provider setup (Stripe, PayPal, Shop Pay, BNPL), checkout customization for trust signals, and abandoned cart recovery sequence.
Analytics & Tracking
GA4 e-commerce tracking, Meta Pixel, Google Shopping feed, and conversion event verification via GTM.
Pricing Framework
Shopify store builds range from $2,000 for a clean theme customization with product setup and SEO to $30,000+ for a full Shopify Plus custom store with custom apps, ERP integration, subscription management, and international commerce. Most DTC brand launches run $5,000–$15,000. Migrations from WooCommerce, Magento, or BigCommerce are scoped separately based on catalogue size.
Our Process
How we deliver Shopify projects from kickoff to launch.
Store Planning
Map customer journey, product architecture, and conversion goals.
Design
Custom store design with conversion-focused product and collection pages.
Development
Custom Liquid theme built for performance and conversion.
Products & Content
Product setup, content migration, and SEO optimization.
Launch
Testing, payment verification, analytics setup, and go-live.
Real Results From Real Clients
Numbers from actual Shopify projects we have delivered.
New brand launching with no online presence, needing a Shopify Plus store with custom product configurator, bundle builder, and subscription system.
Custom Shopify Plus store launched with 4.8% conversion rate (vs industry avg 2.1%). $2.1M revenue in year one. 35% of revenue from subscriptions.
WooCommerce store with 8s load time, 0.6% conversion rate, and 3,200 products to migrate without losing SEO rankings.
Custom Shopify theme built. All 3,200 products migrated with redirects. Load time dropped to 1.2s. Conversion rate increased from 0.6% to 2.3% within 60 days.
Technologies We Use
Frequently Asked Questions
Everything you need to know about our Shopify service.
How much does a custom Shopify store cost?
Custom Shopify development ranges from $2,000 for a theme customization to $30,000+ for a Shopify Plus store with custom apps and ERP integration. Most DTC brand launches run $5,000–$15,000 for a fully custom theme, app stack, and SEO foundation.
Can you migrate my store to Shopify from WooCommerce or Magento?
Yes. We migrate stores from WooCommerce, Magento, BigCommerce, PrestaShop, and custom platforms. Migrations include all products, collections, customer accounts, order history, and 301 redirects for every URL so your SEO rankings are preserved.
Do you build custom Shopify apps?
Yes. We build custom Shopify apps for functionality not available in the App Store: custom product configurators, specialized B2B pricing, unique checkout experiences, and integrations with your specific ERP or 3PL.
What is Shopify Plus and do I need it?
Shopify Plus is the enterprise tier of Shopify, starting at $2,300/month. It unlocks checkout customization via checkout.liquid (now Checkout Extensibility), dedicated support, higher API rate limits, multi-store management, B2B features, and Launchpad for sale events. Most stores do not need Plus until revenue is consistently above $1M/year.
Will my Shopify store be SEO-optimized?
Yes. We implement Product schema markup, collection breadcrumb schema, XML sitemap, canonical tags, hreflang for international stores, optimized meta titles and descriptions, and alt text on all images. We also configure a Google Shopping product feed for paid search.
How long does a Shopify store build take?
A clean theme customization with product setup takes 2–3 weeks. A fully custom Shopify theme with bespoke functionality takes 6–12 weeks. Complex Shopify Plus builds with custom apps and ERP integration take 12–20 weeks.
Further Reading
In-depth guides related to Shopify.
Related Services
Ready to Get Started with Shopify?
Book a free consultation and let's discuss exactly what your project needs.